Looking for funding? Subscribe to news

BGF invests in beauty products specialist Grace Cole

Investment news

Grace Cole, the English brand of bath, body and beauty products, secured a multi-million growth capital investment from BGF in January 2016 to pursue further expansion in the UK and internationally.

Headquartered in Cheshire, the company’s range of products and gifts are sold in leading department stores and pharmacies including House of Fraser, Debenhams, John Lewis and Lloyds. Grace Cole exports to more than 80 countries worldwide through a global distribution network and direct to high-quality retailers.

With all of the daily care products manufactured in the UK, Grace Cole has experienced rapid sales growth in countries such as Japan and Saudi Arabia where there is strong customer demand for ‘made in England’ beauty products.

BGF’s investment is being used to support entry into new markets, and drive further sales in existing markets which include the US, Europe, the Middle East and Asia Pacific. The business also plans to diversify into new product categories in response to demand from its retail customers.

Founded in 2007 by entrepreneur Tracy Mort, the company designs and develops Grace Cole-branded products which include collections such as Boutique, Fruit Works, and Tea Tree, and has won a number of awards for its products, entrepreneurship and business growth.

Related Articles

April/2019 | North West

SMEs defy Brexit chaos to generate £44bn revenue growth over three years

Despite prolonged uncertainty, a high potential group of more than 13,000 SMEs in the UK have experienced combined revenue growth …

March/2019 | North West

BGF expands North West team with new hire

BGF  has appointed Spencer Woods as an Investor in its Manchester office. Spencer joins most recently from Wheatsheaf Group – …

November/2017 | Retail & Consumer

BGF launches largest ever growth capital fund for Irish businesses

BGF will today launch the largest ever growth capital fund dedicated to Irish small and medium-sized companies. BGF, which has …