Company overview
A leading provider of innovative marketing technology software and services, Adestra’s industry-leading email platform helps companies and organisations communicate more effectively with their customers and subscribers.
In 2018, Adestra was acquired by Upland Software, a NASDAQ-listed provider of cloud-based enterprise work management software, in a $56m deal.
Website
uplandsoftware.com/adestraCompany information
Head office
- Oxford
CEO
- Henry Hyder-Smith
Chair
- Peter Opperman
BGF office
BGF team
Investment date
- Jan 2016 - 2018
Total BGF investment
- £5.7 million