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Decision Tech

Performance marketing and technology company

Company overview

Now part of Moneysupermarket.com, Decision Tech is a market leading business in price comparison for home communications. In addition to operating broadbandchoices.co.uk, the company provides the technology, data and performance analytics powering telecoms comparison on major brands including Moneysavingexpert.com.

Following BGF’s investment, the company made four acquisitions – including sellmymobile.com and comparemymobile.com – and invested in marketing, operations and its proprietary technology to develop a leading B2B offering.

The business was acquired by Moneysupermarket.com in 2018.

Company information

Head office
  • London
CEO
  • Michael Phillips
Chair
BGF office
BGF team
Investment date
  • Oct 2012 – Mar 2018
Total BGF investment
  • £10 million