Funding the Future: unlocking capital to power the growth we need12:00 am - 1:00 pm
Reading-based Primrose is Europe’s largest online garden products retailer.
Following BGF’s investment, Primrose quickly established itself as the market leader in its segment, more than tripling its revenues since 2012 and now selling over 10,000 garden and outdoor leisure products direct to consumers through its UK and European websites.
The business was acquired by Rockpool in 2018.
Business funding insights
BGF explains: What is an equity sale?
We explain what is involved in an equity sale and consider the benefits for businesses that wish to raise capital.
BGF explains: What is a debt-to-equity ratio?
We explain what a debt-to-equity ratio is used for, how to calculate it, and how to gauge what is an appropriate level for your business.