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Digital marketing company

Company overview

Zone is a digital marketing company that is now part of the Cognizant Digital Business Practice.

BGF’s funding was used to support an organic and acquisitional growth strategy. The business made three acquisitions to strengthen its European presence, and invested in a new head office in London’s Kings Cross to accommodate a larger team.
During the investment period, Zone also brought on-board new clients including Adidas, Aviva, Lloyds Banking Group, Maersk and Stagecoach.

The business was acquired by Cognizant, one of the world’s leading professional services companies in 2017 generating a strong return for all shareholders.


Company information

Head office
  • London
  • James Freedman
BGF office
BGF team
Investment date
  • Jan 2015 - Oct 2017
Total BGF investment
  • £6 million