How Joloda Hydraroll unlocked its potential with BGF value creation support

Michele Dematteis, CEO of Joloda Hydraroll, tells us how he tapped into BGF’s network of business experts and consultants to help accelerate the company’s growth.

It doesn’t matter what we’ve needed in terms of outside professional advice and support, BGF have been able to find it for us.

Joloda Hydraroll is headquartered in Liverpool and manufactures loading and unloading equipment for trucks and trailers around the world. In 2019, BGF supplied this manufacturing business with development capital to fulfil its growth ambitions.

Alongside investment, BGF helped Joloda to recruit an experienced Non-Executive Chair for its board. We also aided the business in optimising its manufacturing processes by connecting the company with Tunley Engineering.

BGF also introduced Joloda’s team to The Marketing Centre to help them find a high calibre Marketing Director on a part-time basis, and to Sustainable Advantage, which created an ESG strategy for the business and helped improve its ESG credentials.

The individuals they supplied us with really opened our eyes to digital marketing and how powerful it can be.

Watch the video interview above to find out how Michele’s view of marketing and ESG has completely changed since partnering with BGF.