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Helping Seasalt realise its ambitions

“BGF understand its not about short-term gain, but about doing what is right for the business and its future.” says Seasalt CEO Paul Hayes.

With BGF’s help, Seasalt aims to have between 80-100 stores within the next five years, continuing to inspire customers, all over the UK and beyond.

Through BGF, Seasalt has been able to draw on a wealth of expertise, most notably in improving its online channels, enabling it to grow its international presence. “What we love about working with BGF is it backs the business and provides access to a wealth of industry knowledge, but let our management get on with what they know best and don’t interfere in how we run our business on a day to day basis .”

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